What is Interbrand Best Global Brands?

  1. 01 Apple. +38% $322,999m.
  2. 02 Amazon. +60% $200,667m.
  3. 03 Microsoft. +53% $166,001m.
  4. 04 Google. -1% $165,444m.
  5. 05 Samsung. +2% $62,289m.
  6. 06 Coca-Cola. -10% $56,894m.
  7. 07 Toyota. -8% $51,595m.
  8. 08 Mercedes-Benz. -3% $49,268m.

Which brand is the most valuable brand as rated by Interbrand in 2019?

New York, (October 17, 2019) — Interbrand today released its Best Global Brands 2019 report (bestglobalbrands.com), the 20th edition of the world’s first brand valuation survey, showing that Apple, Google, and Amazon continue their success as the world’s three most valuable brands worldwide.

Which one of the following was considered the best global brand in 2020 by Interbrand?

At a time of anxiety, there’s not much that matters more. Microsoft has become a Top 3 Best Global Brand in 2020.

What is a brand Interbrand?

A brand is the sum of all expressions by which an entity (person, organization, company, business unit, city, nation, etc.)

Which is the No 1 brand in world?

Amazon held the number 1 spot with a brand value of $684 billion in a new BrandZ report released by Kantar. The market report lists the world’s most valuable global brands, across a total of 13 categories.

What is the #1 brand in the world?


Rank Brand 1-Yr Value Change
1 Apple 17%
2 Google 24%
3 Microsoft 30%
4 Amazon 40%

Which company is No 1 in the world?

World’s Top 25 Largest Companies

Rank Name Revenue USD millions
1 Walmart $500,343
2 State Grid $348,903
3 Sinopec $326,953
4 China National Petroleum $326,008

Which brand is the most expensive?

LVMH (Louis Vuitton Moet Hennessy) was the most valuable luxury brand in the world, with a brand value of about 75.7 billion U.S. dollars in 2021….

Characteristic Brand value in million U.S. dollars

How is brand value calculated?

Instead of the above “revenue premium” approach, we believe a better way to track a brand’s value is to value the customers. That is, find each customer, the customer’s lifetime value and sum over all these current customers. Once Current and Future customers are valued, the sum will provide a value for the brand.

Who is the richest brand in world?

Amazon maintained its position as the world’s most valuable brand, growing 64% to US$684bn (or the equivalent GDP of Poland). Having first entered the BrandZ ranking in 2006, Amazon’s value grew by almost $268bn this year and became the first half-a-trillion-dollar brand, joined by Apple, valued at $612bn.